Who we are?

Joyce Guan, Founder, President and VP Sales. Joyce is the visionary behind Buyer’s Best Friend. Previously, she ran sales for Charles Chocolates, where she learned about private label and co-branding, shelf life and shipping, distribution and channel conflict, lead generation, managing sales staff and more. Previously, she held a range of positions including SF Asian American Film Festival (marketing), the bakery box (founder), Ionami (sales), VerticalNet Solutions (Product Manager). She holds a B.A. from UC Berkeley.

Adam Sah, Founder and Chief Technology Officer. Adam is the technical founder of Buyer’s Best Friend, his 7th startup over 25 years, including 3 IPOs and 5 years as a senior engineer at Google, where he invented Google Gadgets. Adam received a Master’s Degree in Computer Science from UC Berkeley and BS in Computer Science from the SUNY Stony Brook. He has over 25 issued patents in databases, digital imaging and internet infrastructure.