About BBF

What is Buyer’s Best Friend?

Buyer’s Best Friend (BBF) is the leading source for innovative specialty and artisan products, starting in food.

For buyers, BBF has the largest catalog that replaces paper brochures, calls to sales reps for information, and offers free online ordering, 24 hours a day, 7 days a week. learn more

For sellers, BBF is an inexpensive way to reach thousands of buyers nationwide, including many famous hotels and groceries that are otherwise hard to “get into.” learn more

For brokers and sales reps, BBF replaces brochures and allows your buyers to answer routine questions and place routine orders, freeing hours of order entry every day and allowing you to spend more time opening new accounts– and best of all, BBF doesn’t charge per-transaction fees, so you keep your entire sales commission. learn more